6OOH Ads

Created a series of site-specific out-of-home advertising pieces, including still and video designs, for high-visibility campaigns across major markets such as New York City, Boston, Philadelphia, and Washington, D.C. A highlight of this work was the Penn Station takeover campaign, which transformed one of the nation’s busiest transit hubs into an immersive brand experience reaching 500,000+ daily commuters, strengthening brand recognition and presence in key urban markets.

My role

Art director and designer. Concepted and designed still and video out-of-home campaigns for four major markets, including the Penn Station takeover reaching 500,000+ daily commuters.