5Digital

Designed and executed visually engaging, impactful, and data-driven digital campaigns focused on increasing engagement and driving conversions across digital channels. Created digital advertisements, email campaigns, and social media content aligned with overall brand strategy, using analytics and audience insights to tailor messaging and creative for performance. Enhanced brand visibility and audience connection through a holistic, multi-channel approach, including art direction on multi-day photo shoots.

My role

Designer and art director for New York Sports Club. Created digital ads, email, and social creative informed by analytics, supporting 1M+ monthly site visitors, 200K+ email recipients, and 3M+ social users.